Asymmetric preference in hotel room choice and implications on revenue management
نویسندگان
چکیده
منابع مشابه
Solving Bi-objective Model of Hotel Revenue Management Considering Customer Choice Behavior Using Meta-heuristic Algorithms
The problem of maximizing the benefit from a specified number of a particular product with respect to the behavior of customer choices is regarded as revenue management. This managerial technique was first adopted by the airline industries before being widely used by many others such as hotel industries. The scope of this research is mainly focused on hotel revenue management, regarding which a...
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ژورنال
عنوان ژورنال: International Journal of Hospitality Management
سال: 2016
ISSN: 0278-4319
DOI: 10.1016/j.ijhm.2016.03.009